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In today’s connected economy, connected vehicle platform Parkopedia has rolled out an offering from Amazon’s Alexa to help drivers receive voice parking assistance.

Additionally, Salesforce enters the world of NFTs, and financial communications firm Eltropy, which specializes in credit unions, acquires video relationship banking startup POPi/o.

Parkopedia launches voice parking assistance via Amazon Alexa

Connected vehicle services company Parkopedia has launched a new Amazon Alexa skill to help travelers access voice parking assistance.

The new service will allow drivers to find and pay for parking, from home or on the go, using Amazon’s cloud-based voice service to access the Parkopedia database, which gives users the place to closest parking lot to a selected address.

“When you’re behind the wheel, a single voice command can replace multiple manual actions, dramatically improving safety and efficiency,” said Eugene Tsyrklevich, Founder and CEO of Parkopedia. “The latest generation of voice assistants now also uses AI to learn and think – understanding a variety of accents and gaining the ability to perform more than one command at a time, as well as analyzing data of the user for individual preferences.”

Salesforce Embeds NFT Train with Brand Cloud Service

Customer relationship software company Salesforce has unveiled a cloud-based service for selling and creating NFTs, even as sales of digital tokens dwindle.

The company says its service is aimed at mainstream brands that want to sell non-fungible tokens. But rather than selling them for their commercial or artistic value, the idea is to create NFTs that serve a function, like admission to events.

“Art must be superb. But that’s not really the point,” said Adam Caplan, who oversees emerging technologies at Salesforce.

Start-up Rauva is developing a ‘super app’ for the Mediterranean region of Europe

Two entrepreneurs are working on the launch of the financial “super app” Rauva in the Mediterranean region of Europe, offering an integrated solution compatible from one country to another.

Canadian entrepreneur Sam Mizrahi and FinTech executive Jon Fath say they are developing Rauva to offer an automated solution to the banking and finance community that meets their needs. They aim to launch next year in Spain and Portugal.

“We believe business owners spend too much time focusing on their finances rather than the work they’re passionate about,” said Fath, co-founder and CEO of Rauva. “We want to take the stress out of their day-to-day financial management in a way that has never been done before – by delivering a great app tailored to their local needs.”

Eltropy buys POPi/o to provide digital communications to over 400 credit unions

Financial communications firm Eltropy, which specializes in credit unions (CU), has purchased video relationship banking startup POPi/o for an undisclosed amount.

The company says the acquisition supports Eltropy’s digital communications platform and will provide solutions to more than 400 UCs to help meet members’ in-person and online needs.

Using POPi/o’s video banking and contact center technology, Eltropy can provide UCs with a single platform featuring automated text messaging powered by artificial intelligence (AI), as well as video banking and secure chat and a host of other services.

Trusted virtual brands increase hourly spend for restaurants

The virtual brand model has taken over the restaurant industry, with restaurants adding new delivery concepts just to generate revenue on digital ordering channels.

Alex Canter, CEO of virtual restaurant company Nextbite, told Karen Webster of PYMNTS in a recent interview that one way restaurants are using the model is to offer items for after-hours customer spending. opening times, thereby increasing potential off-peak sales.

“With IHOP, for example, they’re 24/7 in the majority of their locations, but they’re definitely busier in the morning than at night,” he said. “So we designed two concepts for them: a grilled cheese concept and a quesadilla brand that works exceptionally well from 9 p.m. to 5 a.m.

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NEW PYMNTS DATA: THE CUSTOM PURCHASING EXPERIENCE STUDY – MAY 2022

About: PYMNTS’ survey of 2,094 consumers for The Tailored Shopping Experience report, a collaboration with Elastic Path, shows where merchants are succeeding and where they need to up their game to deliver a personalized shopping experience.