Compared to just two decades ago, the world of international money transfers is unrecognizable today, and many traditional brick-and-mortar businesses have been forced to adapt or die in this industry.
At the forefront of this industry, companies like Ria Money Transfer have led the way in transforming the way money is sent overseas.
This market is gigantic to say the least, with more than 60 billion US dollars sent around the world every year.
This money is fundamental to supporting struggling and developing economies, and it’s all powered by market leaders like Ria.
Let’s take a look at the rapid growth and growing success of this company, from humble beginnings to operating globally.
The very first store was opened in New York City in 1987 by Ria, with the simple purpose of helping locals send money home to their families.
The company remained in operation at this scale for 6 years before beginning to diversify.
Following the early success, the brand began to broaden its horizons and expand the company’s operations to European countries like Spain, Britain, Germany, Belgium, Switzerland and France.
It happened in 1993 and after more years of growth and success, it was acquired by the financial giant Euronext Worldwide.
This acquisition by a global leader in financial transactions has ensured Ria’s future success.
Over the following years, the brand continued to expand its reach globally, especially in India and Senegal, its first foray into Asia and Africa.
Change the game
It was in 2012 that Ria really marked her authority on the market by launching Riamoneytransfer.com.
This would facilitate international money transfers through its website, a one-stop way for people to send money home.
Keys to success
It’s not just the company’s rapid growth or the way it has sought to diversify that has made Ria so successful.
This is a company and a brand that has constantly sought to improve the way money is moved around the world.
As CEO Shawn Fielder has repeatedly said, Ria
“To continue to champion new channels and markets with the same passion with which it began”.
Benefits for customers
Today, the company has more than 500,000 locations worldwide, operating in more than 160 countries.
The benefits that Ria is able to offer customers are incredibly low fees, excellent currency conversion rates, high speed transfers, complete transparency and exceptional customer service.
This is what the company always sought to offer in the beginning and it has never wavered from this commitment.
Through the app, website and physical stores, Ria has become a leader in international money transfers.
Given the success of the past 35 years, it’s safe to say that Ria’s future looks very bright, showing no signs of changing the way it delivers to its clients.